COLLECTION

TAG HEUER FORMULA 1

The motor-racing inspired collection for men and women who dare live life at full speed

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A HISTORICAL PASSION

Through its legendary drivers like Max Verstappen and Ayrton Senna, TAG Heuer’s commitment to Formula 1® runs deep.

BUILT FOR RACING ENTHUSIASTS

FEARLESS PRECISION ON THE WRIST

With its robust 44mm case and racing-inspired design, the TAG Heuer Formula 1 Chronograph delivers unmatched style and performance.

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A TRIBUTE TO SPEED AND STYLE

ENGINEERED TO PUSH LIMITS

Dynamic details, bold aesthetics, and an automatic chronograph movement crafted to dominate every moment with precision and power.

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PRECISION-DRIVEN DESIGN

A ROAD-TESTED ENDURANCE MACHINE, QUARTZ-POWERED OR AUTOMATIC, DESIGNED TO LAST

Built for speed, the casual sports watch worn by Formula 1® legends has a metal bracelet with driver extension to fit over the sleeve of a racing suit. Highly shock resistant, it goes through more than 60 quality tests and can take anything your life’s adventure throws at it.

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MASTERING TIME

TAG HEUER CHOOSES ITS CHALLENGES, THEN PUSHES BEYOND

For more than 160 years, TAG Heuer has led, never followed, setting its own rules and driving watchmaking into uncharted territories. Its timepieces are not faithful reflections of tradition, but true representatives of design and engineering at their most innovative and awe-inspiring.

DISCOVER OUR SAVOIR-FAIRE

TAG HEUER FORMULA 1, FROM 1971 TO NOW

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MORE STORIES ON OUR ONLINE MAGAZINE - THE EDGE

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Born to race

Born to race

The TAG Heuer Formula 1 Chronograph series embodies the adrenaline-fueled world of motorsport, a legacy deeply rooted in the Maison’s storied history with the racing universe.

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The "Kith Heuer" collaboration celebrated in Miami

The "Kith Heuer" collaboration celebrated in Miami

From an extraordinary evening hosted at the Rubell Museum, to the Oracle Red Bull Racing Formula 1 car adorned with a special logo, looking back on a weekend that marked the pinnacle of TAG Heuer | Kith collaboration.

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UNSUNG HEROES : AYRTON SENNA

One of the all-time brightest stars of motorsport, Ayrton Senna blazed through life with the passion and speed of a true racing genius.

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TAG HEUER COLLECTIONS

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TAG Heuer - Carrera Collection
TAG Heuer

CARRERA

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TAG Heuer - Aquaracer Collection
TAG Heuer

AQUARACER

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TAG Heuer - Monaco Collection
TAG Heuer

MONACO

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TAG Heuer - Connected Collection
TAG Heuer

CONNECTED

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TAG Heuer - Autavia Collection
TAG Heuer

AUTAVIA

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TAG Heuer - Link Collection
TAG Heuer

LINK

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