TAG HEUER

COLLABORATIONS

Different worlds, same passion: discover how TAG Heuer joins forces with the best to keep pushing the boundaries of avant-garde.

Because unique watches sometimes call for equally unique collaborations, TAG Heuer partners with the most prestigious names in various industries to always go further and stay ahead of the game. The only rule? Keep pursuing by the same passion for performance, innovation and excellence.

porsche collaboration

COLLABORATION

TAG HEUER X PORSCHE

A motorsport heritage, a spirit of avant-garde and a history made of design feats: TAG Heuer and Porsche were destined to open together a new chapter in the history of luxury. The result? A collaboration blending automotive details and watchmaking expertise to capture the best of both worlds.

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TAG Heuer X Gulf

COLLABORATION

TAG HEUER X GULF

In 1971, actor Steve McQueen starred in the film “Le Mans.” The King of Cool famously wore a TAG Heuer Monaco on his wrist while driving a Porsche 917K emblazoned with the Gulf logo.
An iconic trio was born.

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TAG Heuer X Senna

COLLABORATION

TAG Heuer X Senna

Celebrating the indomitable spirit of Ayrton Senna, TAG Heuer honors his extraordinary impact on F1® racing and his legacy of pushing limits. A longstanding collaboration that mirrors the precision and passion that drove the Brazilian legend to greatness.

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