TAG HEUER

CARRERA

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Chronograph SPORT

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SAILING COMPLICATION

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PORSCHE

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DATE

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Chronograph

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EXCEPTIONAL PIECES

BORN ON THE RACETRACK IN 1963

The iconic sports watch designed for professional drivers and sports-car enthusiasts.

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TAG Heuer Carrera Chronograph
AN ICON OF COOL

FUSING RACING-INSPIRED DESIGN WITH TIMELESS ELEGANCE SINCE 1963

Returning in two vibrant iterations - one in signature blue, the other in black and silver - the new TAG Heuer Carrera Chronograph delivers unmatched precision thanks to its next-generation Calibre TH20-00 movement.

MEET THE NEW CARRERA
IN PRAISE OF SAVOIR-FAIRE

PASSION MEETS PRECISION IN THE TAG HEUER CARRERA

The iconic TAG Heuer Carrera embodies a legacy of precision, merging the Maison’s deep-rooted savoir-faire with a relentless pursuit of horological perfection.

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THE tag heuer carrera, a tribute to the famously dangerous Carrera Panamericana auto race

LA CARRERA PANAMERICANA

Since 1991, TAG Heuer is a proud partner of the Carrera Panamericana, a gruelling race stretching across the unforgivable Mexican landscape. First held in 1950 but cancelled in 1955, it was revived in 1988. Jack Heuer’s famous Carrera chronograph - released in 1963 - paid homage to this one-of-a-kind event.

discover THE PARTNERSHIP

MORE STORIES ON OUR ONLINE MAGAZINE - THE EDGE

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09/04/2024 LIFESTYLE

CHASING DREAMS SINCE 1963

TAG Heuer's "Chasing Dreams Since 1963" campaign introduces an enthralling saga for the iconic TAG Heuer Carrera, setting the stage for a convergence of enduring heritage and bold aspirations at Watches & Wonders 2024.

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29/01/2024 WATCHES

COLOR CHRONICLES: GREEN STEALS THE SHOW AT LVMH WATCH WEEK

Discover our new TAG Heuer Carrera Chronograph "Dato", Carrera Chronograph Tourbillon and Connected Watch, revealed during LVMH Watch Week in Miami on January 2024. Explore our new distinctive brand color, TAG Heuer teal, that blends vintage racing hues with modern flair.

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29/01/2024 SAVOIR FAIRE

TIMELESS SPARKLE: EXPLORING THE BEAUTY OF YELLOW LAB-GROWN DIAMONDS

Discover the latest TAG Heuer Carrera Date Plasma masterpiece, dazzling elegance with lab-grown diamonds.

READ MORE TIMELESS SPARKLE: EXPLORING THE BEAUTY OF YELLOW LAB-GROWN DIAMONDS
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19/11/2023 SAVOIR FAIRE

JACK HEUER: THE MAN BEHIND THE CARRERA

On Jack Heuer’s birthday, we look back on the story of the man who inspired the TAG Heuer Carrera.

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10/10/2023 SAVOIR FAIRE

INSIDE THE TAG HEUER CARRERA CHRONOSPRINT WITH OUR EXPERTS

Discover the savoir-faire behind the new TAG Heuer Carrera Chronosprint with movements director, Carole Kasapi, and designer, Arnaud Biju-Duval.

READ MORE INSIDE THE TAG HEUER CARRERA CHRONOSPRINT WITH OUR EXPERTS
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26/09/2023 WATCHES

TIMING IS EVERYTHING: THE INNER WORKINGS OF A CHRONOGRAPH

Discover how a chronograph works and why it is such an impressive tool

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22/09/2023 WATCHES

PLAYFUL PRECISION: TAG HEUER CARRERA CHRONOGRAPH X TEAM IKUZAWA BY BAMFORD

Discover our limited edition TAG Heuer Carrera in collaboration with Team Ikuzawa and Bamford Watch Department.

Read more PLAYFUL PRECISION: TAG HEUER CARRERA CHRONOGRAPH X TEAM IKUZAWA BY BAMFORD
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18/07/2023 WATCHES

6 WATCHES TO COLOR YOUR SUMMER

Switch up your style this summer with 6 sizzling hot picks from TAG Heuer.

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13/07/2023 WATCHES

SET SAIL IN STYLE: MEET THE NEW TAG HEUER CARRERA SKIPPER

Let us embark on a journey as we explore the newest iteration of the Carrera Skipper, a trusted companion since 1968.

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27/03/2023 Watches & Wonders 2023

ALONG THE RIGHT LINES

Six decades on, the classic Carrera’s silhouette is sharper than ever.Talking with designers – of watches or anything else – we learn that a critical point in their process is when they come to define a product’s silhouette.

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20/04/2023 STORIES

TAG HEUER PRESENTS THE CHASE FOR CARRERA STARRING RYAN GOSLING

An exclusive look at the action-packed TAG Heuer Carrera tribute film starring Ryan Gosling.

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28/04/2023 WATCHES

BREAK THE NORM WITH THE NEW TAG HEUER CARRERA DATE

3 reasons why the new TAG Heuer Carrera Date is perfect for a generation that doesn’t like to be labeled.

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TAG HEUER CARRERA, FROM 1963 TO NOW.

1963

1963

The Heuer Carrera is conceived at the 12 Hours of Sebring, where Jack Heuer, official timekeeper of the event, first hears of the legendary Carrera Panamericana Mexico Road Race. His imagination soars, he creates the chronograph design for professional drivers.

1971

1971

Every member of Ferrari’s Grand Prix Scuderia, with whom Heuer had signed on as Official Sponsor and Timekeeper, receives a solid gold Heuer Carrera engraved with his name and blood type.

1996

1996

The company puts TAG Heuer Carrera back into the light with the first re-edition.

2002

2002

The Collection is fully reborn and chosen to showcase the CALIBRE 360 CONCEPT CHRONOGRAPH, the world’s first 1/100th of a second mechanical chronograph. Ever since, the TAG Heuer Carrera collection has housed the brand's most innovative movements.

2015

2015

Launch of the in-house HEUER 02T CHRONOGRAPH TOURBILLON COSC.

2019

2019

Launch of in-house HEUER 02 TOURBILLON NANOGRAPH, the first with revolutionary carbon-composite hairspring.

MORE ABOUT CARRERA COLLECTION

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CARRERA DATE

Embrace a sense of timeless design in the TAG Heuer Carrera Date collection, where classic elegance fuses with contemporary flair.

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CARRERA CHRONOGRAPH 39 MM

In 1963, Jack Heuer's unique vision birthed the Heuer Carrera, introducing the legendary glassbox design that has become a hallmark of the collection. Six decades later, the 39mm collection still champions functionality and legibility for the tracks.

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CARRERA CHRONOGRAPH 42 MM

Fuelled by the adrenaline of the racetrack, the TAG Heuer Carrera Chronograph 42mm strikes a bold symphony of timeless design and racing spirit.

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CARRERA CHRONOGRAPH EXTREME SPORT

Discover the Carrera Chronograph Extreme Sport collection, where bold design meets high-octane performance. The perfect match for motorsport lovers.

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CARRERA CHRONOGRAPH SPORT

Uncompromising performance. The TAG Heuer Carrera Chronograph Sport collection blends timeless design with cutting-edge mechanics, ready for any challenge on or off the track.

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Carrera x Porsche

From the starting line to today, Carrera evokes the thrill of the race and the spirit of challenge. Carrera stand for distinctive design and strengh of character and is an integral part of TAG Heuer's and Porsche's history.

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CARRERA SAILING COMPLICATION SEAFARER

The TAG Heuer Carrera Seafarer collection celebrates our rich nautical heritage with modern precision. Perfect for maritime endeavors, these timepieces feature robust cases, ultra-legible dials, and innovative tide indicators to sail the high seas with confidence and style.

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CARRERA SAILING COMPLICATION SKIPPER

Discover the sailing complications of the TAG Heuer Carrera Skipper collection. Masterstrokes in maritime timekeeping, these watches feature vibrant dials inspired by the original regatta timers and advanced chronograph functions.

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Carrera Tourbillon

At the core of the TAG Heuer Tourbillon Carrera collection, the Swiss Maison’s manufacture Calibre Heuer 02T (Ref. TH20-09) movement redefines horlogical accuracy.

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CARRERA PLASMA

The TAG Heuer Carrera Plasma collection reaches the pinnacle of avant-garde luxury with lab-grown diamonds, showcasing the Maison's boundary-pushing creativity.

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CARRERA PRECIOUS

Discover our precious TAG Heuer Carrera models, where the strength and beauty of noble materials fuse with the collection’s daring racing spirit.

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COLLECTION

TAG HEUER CARRERA

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TAG HEUER COLLECTIONS

TAG Heuer - Aquaracer Collection
TAG Heuer

AQUARACER

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TAG Heuer - Monaco Collection
TAG Heuer

MONACO

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TAG Heuer - Formula 1 Collection
TAG Heuer

FORMULA 1

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TAG Heuer - Connected Collection
TAG Heuer

CONNECTED

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TAG Heuer - Autavia Collection
TAG Heuer

AUTAVIA

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TAG Heuer - Link Collection
TAG Heuer

LINK

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