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2024
Witness the unveiling of TAG Heuer's revolutionary eyewear collection—a thrilling fusion of luxury and innovation, all set to redefine vision on March 4.
Versatile, light yet robust. With its ventilated hingeless design and magnetic interchangeable lens, Shield Pro is fit for any adventure, be it cycling or running.
Through the usage of the Dyneema® textile rope and titanium, Line is reinventing savoir-faire in the eyewear industry. Experience the fusion of style and endurance.
The deep-drawn avional represents TAG Heuer’s most up-to-date innovation, introducing the cutting edge 3D metal frames, combining the strength of metal with remarkable lightweight design. This advancement elevates the eyewear collection to new heights of sophistication and performance.
Innovative and daring. Each TAG Heuer timepiece presented at LVMH Watch Week fuses avant-garde design with cutting-edge technology.
VINTAGE LOOKS, MODERN APPEAL
A classic masterpiece with a contemporary edge, the TAG Heuer Carrera Chronograph, inspired by the iconic DATO layout, propels the Maison’s racing heritage into a vibrant future.
SHOP THE TIMEPIECE VINTAGE LOOKS, MODERN APPEALShowcasing a captivating tourbillon cage at 6 o’clock and powered by the exceptional Heuer 02 (REF. TH20-09) movement, the TAG Heuer Carrera Chronograph Tourbillon is a remarkable piece.
SHOP THE TIMEPIECEVenture off the beaten track with the Aquaracer Solargraph, where sun-powered accuracy meets ultra-robustness in a sleek and stylish 34 mm design.
SHOP THE TIMEPIECEWith 4.8 carats of lab-grown diamonds set in a 36 mm white gold case, the TAG Heuer Carrera Date Plasma Diamant d’Avant-Garde takes watchmaking into uncharted territories.
Discover this timepieceImmerse in the green elegance of the TAG Heuer Connected Calibre E4, boasting a striking fusion of traditional watchmaking and state-of-the-art technology. Step into the future.
SHOP THE WATCHFrom the elegant Carrera to the dynamic Aquaracer Solargraph dynamism and the adrenaline-charged Formula 1, the new TAG Heuer watchfaces blend iconic heritage with digital finesse.
Discover all watchfaces