TAG HEUER

The ultimate reference in luxury chronograph watches, TAG Heuer’s high-precision timing innovations have kept pace with the evolution of sports since 1860. Our timepieces make it possible to capture every fraction of a second of a performance. From the wrists of the drivers who have marked the history of motor racing to your wrist, TAG Heuer watches have a lasting impact on their time and their era.

SINCE 1860

TAG Heuer embodies avant-garde, precision, and bold style, which have marked the watch industry's world history.

DISCOVER OUR LEGACY

COMPANY

Innovation as a profession of faith since 1860: from the first luxury Connected Watch in 2015 through improving the oscillating pinion in 1887. Four production sites, our manufacture: discover TAG Heuer innovations and savoir-faire.

TAG HEUER'S

Creating a luxury watch is a real challenge. Since Edouard Heuer inaugurated his first workshop, TAG Heuer has always been synonymous with avant-garde Savoir-Faire. We invite you to discover our know-how and our parts.

DISCOVER OUR SAVOIR-FAIRE

TAG HEUER

Join more than 160 years of watchmaking legacy.

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HEUER AND TAG HEUER

At the turn of the 20th century, innovations in industrial production, transportation, science, and medicine demanded more precise timing. In athletics, demands for accurate, reliable timing gear became more critical. Read more about Heuer stopwatches, pocket chronographs, and wrist chronographs.

DISCOVER ICONIC WATCHES

THE EDGE

Explore the world of TAG Heuer: articles, reportages, videos, exclusive behind-the scene, discover the cutting edge in sports, watchmaking and travel.

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THE EDGE

The Edge by TAG Heuer is a series of conversations with extraordinary people operating at the edge of possibility. It’s about the thin line between taking part and tipping into victory; it’s about what gives us our edge and what we can do to go beyond it.

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